Last week Microsoft reported record earning and, once I dug a bit deeper into the real story, I was saddened to see Microsoft announce steep budget cuts. Read here: http://gotzune.com/2008/10/400m-in-budget-cuts-for-microsoft
I truly believe a downturn is the BEST TIME to invest and I have writtin about that before. I cite the following article that support my thinking: http://www.cnbc.com/id/27008789
As for SMB Nation, where I have the honor of being the CEO, I am increasing our marketing spend to increase our mindshare, marketshare and force our competition to keep up with us in a cold war make Russia go broke kinda way. 🙂
For example, I am proud to announce we increased our sponsorship level in the Washington Technology Professional Association (WTPA; www.wstpa.org) to PLATINUM! Other increase marketing spends – I can not disclose in a blog 🙂
Redmond – you know how to reach me if you want my advice!
Harry Brelsford, CEO at smb nation www.smbnation.com
Microsoft Small Business Specialist SBSC, MBA, MCSE, MCT, MCP, CNE, CLSE, CNP
PS – did u know I host a technology conference in the New York City area each spring? Save the date for March 6-8, 2009 and watch “voice meet data” in the SMB space!
PPS – my SBS 2008 book will be out in mid-November 2008!
PPPS – my Microsoft Response Point Primer book is here NOW!